BIOGRAPHY - ALIX ALVAREZ

This respected talent from New York is blazing a trail for young and exciting producers through his crisp productions and remixes. Alix has worked with some of the industry's top artists and produced stunning musical gems for some of the world's best underground dance labels including MN2S, Vega, Soul Heaven, Defected, HYPERLINK "http://www.sonarkollektiv.com/" Sonar Kollektiv Real Tone, Central Park, Black Vinyl and Essence. From working in the studio with Osunlade on remix projects to collaborating on new material with Lem Springsteen (Mood II Swing), Franck Roger and MR V, this self-taught musician is fast becoming a household name in underground house circles.

Born and raised in the Bronx, NY, Alix grew up around a mixture of music; hip-hop, R&B and salsa were a daily consumption of Alix's musical diet. That appetite grew further when Alix was introduced to the turntables at the age of 12. He quickly abandoned sports and other activities so he could spend time blending and cutting up records, though he wouldn't realize the full effect of DJing until being exposed to the club scene in his later teens. One party in particular was The Shelter at Club Vinyl where Timmy Regisford held court every Saturday night. The Shelter was Alix's first taste of underground nightlife and, along with other underground venues, played a vital role in shaping Alix’s sound. Inspired, he began to promote himself by selling his mix tapes on the streets. His determination to make a name for himself as a DJ was the first step in Alix’s musical evolution; the next step would be to create the music he loved.

Alix began school at the Institute of Audio Research in Manhattan to study audio engineering where he graduated as one of the top students in his class. It wasn't long before his hard work in school paid off. His interest in learning about the recording studio eventually led him to an assistant engineer position at MAW Studios owned by ‘Little’ Louie Vega and Kenny ‘Dope’ Gonzales. It was his experience and training at MAW Studios that helped him develop the studio engineering skills that would soon lead to him writing and producing his own deep house gems.

To date, Alix has produced and remixed records for some of the worlds most respected deep house labels. The underground smash ‘Rising into Joy’, which he produced and co-wrote with veteran singer Arnold Jarvis, was released on Blackvinyl Records in spring of 2002. It received critical acclaim for its sensual vocals and smooth glistening production, and is just one example of Alix's deep, sultry, jazz-influenced production style. Alongside ‘Rising Into Joy’, Alix’s other original production work includes the ‘Nu Breed EP’ on Essence and the ‘Reflections EP’ on Dancetracks. Some of his remix work includes Tortured Soul’s ‘How's Your Life?’, House Headz’ ‘The Anthem’, Luna’s ‘Alone’, Alma Horton’s ‘Gimmie That Music’, Santos’ ‘Love Made For Two’ and Mr.V’s ‘Jus' Dance’. He continues to build on an already impressive discography and his sound continues to mature.

While Alix focuses primarily on production, his skills are just as sharp when it comes to DJing. He has rocked crowds all over NYC - including underground hot spots like Bang the Party and Club Cielo – and has kept heads bumping in Tokyo, Paris, London, Istanbul and Toronto. Alongside fellow emerging producer/DJ Mr V, Alix established a popular underground dance party in NYC named SOLE Channel. The duo decided to put the party on hold in the summer of 2004 to concentrate on developing another project of their own, SOLE Channel Music. Armed with fresh sounds, new ideas and exciting new collaborations from artists' such as Franck Roger, Siji and Arnold Jarvis, SOLE Channel is set to lead the way in innovative and forward thinking music in the underground dance scene.

As Alix explains, maintaining longevity and credibility through his music are vital to his success. ‘My main focus is to keep making music that stands the test of time’, he says.

For bookings or further information, please contact MN2S Management on:

Tel +44 (0) 207 378 7321 Fax +44 (0) 207 378 6575
www.mn2s.com
Email: info@mn2s.com